Danni Hewson is head of financial analysis at AJ Bell, one of the UK’s leading investment platforms. She joined the company in 2021 and works across television, radio and online platforms as a commentator and writer delivering insight and analysis across UK and Global business and financial sectors. She brings experience and insight from her 19 years working at the BBC, presenting and reporting on business news across a variety of programmes including BBC Breakfast, BBC News Channel, BBC Look North and latterly Radio 5 Live’s flagship business programme “Wake up to Money”. Danni has a passion for making financial reporting understandable and relevant to all audiences and was a founding ambassador of AJ Bell’s Money Matters campaign which aims to help women become more confident with their financial lives.




